The Jefferson Foundation donated fleece blankets with the old logo to the Victims Assistance Center and Child Advocacy Center ...

The American Athletic Conference announced a rebrand Monday that sees the conference drop "Athletic" from its official name.

In a rebranding move, the league officially announced it will now be known simply as the American Conference -- or, more ...

Pernetti said that during one of his first meetings with league presidents about a rebrand, he typed “AAC” into a browser and it defaulted to ACC. So the league now just goes by “The American,” even ...

On Monday, the league formerly known as the American Athletic Conference rebranded itself as, The American Conference ...

The American Athletic Conference has announced a major rebrand that includes a new mascot. On Monday, the American Athletic Conference announced that its ...