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BIA’s local television advertising forecast—which rolls up linear TV, TV Digital, and connected TV (CTV)/over-the-Top (OTT)—projects local revenue will reach $21 billion in 2025, up 3.6% from 2024 ...
On Google Ads, a professional plumber, for instance, can easily target people who are searching for plumbing-related terms in their local area, said Querou. But “when it comes to TV, it’s a bit ...
NEW YORK, May 8, 2025 /PRNewswire/ -- ITN, the leader in automated activation technology for local TV, and Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company ...
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