News

There is an increased wariness among local ad buyers, and less spending is anticipated in Q2 — pushing it to its highest second quarter spending dip since the COVID-19 pandemic. That's a key takeaway ...
New research provides insights into marketing strategies to reach older consumers and suggests that TV ads should be part of ...
Political groups have spent more than $3 million on TV ads in Central Iowa so far in 2025. That’s more than double what was ...
Instead of depending on television alone, Zee is now building what it calls “complete customized solutions” for advertisers ...
Gray Media and the E.W. Scripps Co., two of the largest U.S. owners of local TV stations, have engineered a swap of stations in five small and mid-sized markets. The move will create new duopolies, ...
You may not know who they are, but you've probably seen and loved the film and TV ads of producer David Feldman and director ...
New technologies mean that the right camera robotics can create the cinematic camera movement needed to transform local ...
Helena Moreno launched a pair of new videos promoting her campaign for New Orleans mayor on Monday, marking the first round of television advertising of the city's mounting local election cycle.
Public broadcasters in Washington state are bracing for the potential loss of federal funding, which will have a ripple ...
Sky New Zealand has acquired Warner Bros Discovery’s local channels business for a token sum of NZ$1 (60¢). The surprise deal ...
Just as newspapers had to do with the rise of the internet, TV station owners are having to adapt as viewing habits change and viewership declines. Two major moves in Atlanta tele ...