But after the announcement of the tour's 12 team names, some were rolling their eyes — or scratching their heads — at the names and logos that LIV Golf chose. Here's a look at the names and ...

The five-time Major winner is the only LIV player at the US Open not wearing any of the circuit's branded apparel - we ...

SMU product Bryson DeChambeau is back in North Texas and sits second in LIV’s individual standings with one win this season ...

Just as LIV Golf ended its legal battle with the PGA Tour by reaching a merger agreement, the Saudi-backed golf league is being sued over one of its team’s logos. Argentine corporation Cool ...

Smith, one of the biggest names to defect to the Saudi-backed tour, told reporters Monday that he packed golfing apparel with and without LIV Golf logos in the event he would not be able to ...

Like any prestigious golf club, Augusta National Golf Club has a strict dress code in place for players and spectators alike. While attention has always been placed on what the world's best ...

Players from LIV Golf will be allowed to compete in next month’s BMW PGA Championship at Wentworth on the DP World Tour, but under one condition: They won’t be allowed to wear the logo from ...

Aaron Doster/USA TODAY Sports Cool Brands Supply said it has sold footwear and apparel bearing its trademarked logo with back-to-back F's since 2003. The company argued LIV Golf uses a similar ...

The "4 Aces," one of 13 LIV Golf teams, recently applied to trademark its blue and white "A" logo. As sports lawyer John Nucci first pointed out, Alabama is arguing that it contains the "same ...

LIV Golf’s court battle with the PGA Tour may be moot with the organizations’ pending partnership, but the new league is now facing another legal threat involving one of its team logos.