Digital marketing, for the most part, is simple. Nowadays anyone can set up an ad campaign on Google or Facebook and start driving the clicks. The competition is high and looks everyone wants a ...

Digital marketing, for the most part, is simple. Nowadays anyone can set up an ad campaign on Google or Facebook and start driving the clicks. The competition is high and looks everyone wants a ...

Those two processes used together make it easier for marketing teams to enrich and warm up leads for sales teams. Closing Notes. Although it doesn't make sense to profile all the available lead ...

A sales funnel is a great way to visualize your marketing strategy. It’s also a great system to set up online. Here’s what you need to do if you want to create an online sales funnel.

I recommend fixing the leaky lead funnel by adding a gate page and collecting an email to view the PDF content. Once you have the email address, you can use a marketing automation program to email ...

Content marketing isn’t just about establishing thought leadership, sharing helpful information and driving traffic to a company’s website—it’s also about generating, nurturing and converting leads.

Creating a marketing funnel not only attracts a large enough number of leads to sustain and grow your business, but also qualifies the leads so you can make the best use of your time.

The Nitrogen Lead Generation Campaign, powered by Snappy Kraken, offers a comprehensive marketing funnel, accessible to joint Nitrogen growth platform and Snappy Kraken automation clients ...

In my role as strategy lead for a digital agency, I have the opportunity to work with many marketers. Regardless of their company, tenure, experience or title, when I ask about the key goal for ...