Car brands occasionally have one-off branding scandals – people hated Audi’s new logo for China and I don’t even need to get ...

Luckily, a compelling candidate for Kia's next badge design was lurking in plain sight ... T-shaped interlocking-loop thing is. The new Kia logo on the concept is, drum roll, also its name ...

We look back at Kia’s previous logos, and Kia explains why it went so extreme with its newest one. Here's how it may have gone down: You came to a stoplight. Your eyes wandered until they landed on ...

“Kia’s new logo represents the company’s commitment to becoming an icon for change and innovation”, says Ho Sung Song, Kia’s president and CEO. Design Week has reached out to Kia to uncover whether ...

Kia Motors’ new logo has leaked online, and the images show that it takes inspiration from one of the concepts showcased by the Korean brand at the 2019 Geneva motor show. Unlike the current ...

It violated four basic principles of brand design ... identify and associate the logo with the brand. The new logo represented a significant departure from Kia’s previous logo, which was ...

Kia introduced its new logo by bringing out the fireworks — literally. It unveiled the design by setting a Guinness World Record in the skies above Incheon, South Korea, and it also revealed its ...

And why, for that matter, was it missing from the old Kia logo ... a new corporate identity for Arvin Industries, a manufacturing company based in Columbus, Indiana, a town with a budding design ...

And it did exactly that by revamping its logo into something a bit more modern—gone is the old circular logo and in is the new ... Kia knew exactly what it was doing and embraced the logo design ...

Since 2021, Kia has undergone a “full-scale transformation,” including a new logo, product, and design strategy. The results are paying off, as it posted its 14th straight month of YOY sales ...

With proportions and surfacing, the EV9 is just a different type of vehicle, so we wanted a different type of design ... deny the similarities between Kia's new logo and the band's.

That means dealerships, factories, and products. Time will tell whether the new Kia logo design will achieve true acceptance, but so far, it's not pulling a Gap.