Most recently, Ogata launched a series of crafted tea rooms and shops called Saboe in four spaces across Japan (Tokyo, Kyoto, ...

Market turmoil has spurred a fierce debate among the matcha faithful about who exactly is responsible for the dwindling ...

Supply problems, compounded with increasing prices due to tariffs, have hit Seattle-area coffee shops hard, leading to a lowered inventory or no matcha at all.

Keep refreshed from the heat with the beverage of the season — strawberry matcha latte. Here's where to find these drinks in ...

The Matcha Tokyo ventures south once again with the grand opening of its largest and newest flagship store at the SM Mall of ...

Matcha prices have skyrocketed to historic highs as Japans record-breaking heat slashes green tea yields, tightening supply ...

By bno - Tokyo Office Matcha, Japan’s iconic green tea powder, is experiencing a global surge in popularity. From social ...

Japan's green tea exports, including matcha, rose 25% by value to 36.4 billion yen ($252 million) in 2024, driven largely by ...

“I have never tried matcha, and honestly, I do not feel the need to. I am not averse to green juices or healthy food in ...

The global matcha market is poised for robust growth over the next decade, with its value projected to surge from USD 3,373.6 ...

The word matcha means “ground tea” in Japanese and comes in the form of a vivid green powder that is whisked with hot water ...

Popcorn Shed, a UK-based gourmet popcorn manufacturer, has released a new limited-edition flavour: Matcha Latte Popcorn.