Organizations that treat data integration as a strategic business imperative, not just a technical challenge, will be the brands that win.

When customers feel like they belong, relationships deepen, engagement increases and long-term value follows. Engagement is ...

Too many organizations treat CX as a function, not a culture, leaving growth, loyalty and employee alignment on the table.

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According to Forrester's (Nasdaq: FORR) global Customer Experience Index (CX Index™) 2025 rankings, ongoing challenges that drove last year's decline in customer experience (CX) quality - weaker ...

Across the region, 7% of brands improved their customer experience scores this year while 2% declined and 90% were statistically unchanged.