A music video for the new song "Mr. Electric Blue" shows Boone working in a pink ice cream truck with Moonbeam Ice Cream ...

Excited children run through parks and race down blocks to get cones, bars and soft serve on sweltering summer days as the sound of the iconic jingle gets louder and the ice cream truck nears.

said that while ice cream trucks might not be roaming neighborhoods as much as they once did, they're still doling out treats. The business model is evolving because of a few factors, he said ...

Image Ramon Pacheco said many of his 27 years in the ice cream truck business were profitable, but the pandemic has drastically cut into customer ... He took out a loan and bought his own truck ...

Burt's Good Humor bar's key to success was the stick to keep you from getting sticky, and the idea of selling it out of signature branded white trucks. These early ice-cream trucks weren't the ...