The same logo was featured on banners covering the store, an animation on the Video Wall inside, and a massive vertical video billboard standing in the center of IFC Mall Seoul.

Apple confirmed on its website it will be doing the same for the new iPad launch with reservations beginning the morning of March 15 and pick ups available March 16 at the IFC Mall store in Hong Kong.

IFC mall has launched an interactive game to engage visitors as part of a campaign for the shopping centre which will run until late May, The campaign aims to encourage visitors to adopt a mindset ...