Join us on a fabulous journey as we transform ordinary Walmart sneakers into dazzling Barbie-inspired footwear! In this video ...

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They’re not even new for Mattel. A decade ago, the toy giant released Hello Barbie, an internet-connected doll that listened to kids and used AI to respond (think Siri, not ChatGPT).

The toy giant expands its Fashionistas line with a new inclusive doll featuring medical accessories like an insulin pump and a glucose monitor.

Jessica Simpson has called these shoes her “power platform,” and we can totally see why. In a since-expired Instagram Story, the “I Wanna Love You Forever” singer shared a snapshot of ...

From UNO to Barney to American Girl movies, Barbie has started Mattel's upcoming cinematic universe and it already has 16 films on the way.

Made Plus, in business since 2021, converts plastic bottles into athletic shoes. Owner Alan Guyan is working to open a retail ...