E4 reality show Josh Must Win isn’t really about the underdog at all. Skip to main content area. Menu. ... in the hopes of making outsider Josh become more popular in the house.

THE UNDERDOG: Josh Must Win invites a team of celebrities to secretly manipulate a TV series so that the geeky underdog wins. The hoax reality show is making waves by turning the genre on its head.… ...

Josh Must Win's similar approach in this area allows for an element of openly strategic gameplay – and, to quote one famous Gavin and Stacey meme, we just love the drama. Channel 4 ...

Josh Must Win hosts Nick Grimshaw opens up about the reality show's groundbreaking twist and what makes it so ... the contestants enter the house one by one and are put through a series of ...

Josh Must Win misses the mark despite its best intentions (Picture: E4) Nick Grimshaw, Vicky Pattison, Pete Wicks and Amber Gill are ‘throwing out the rule book’ of reality TV in E4’s The ...

Say hello to The Underdog: Josh Must Win – a brand-new 8x60’ reality show, co-produced by Primal Media (part of STV Studios) and GroupM Motion Entertainment.

CHANNEL 4 has axed its newest reality show after just one series on air, despite a star-studded lineup. The broadcaster has culled The Underdog: Josh Must Win from schedules after its debut last ye… ...