He bought his first-ever tie for $3 to present the idea to Enrico, and, as the story goes, the rest was history. Flamin’ Hot Cheetos went on to become a sensation, transcending Cheetos to ...

Judge dismisses suit of ex-janitor who says he invented Flamin’ Hot Cheetos. Richard Montañez’s rags-to-riches story remains in dispute after a judge ruled in favor of Frito-Lay and PepsiCo ...

SANTA ANA, Calif. (CN) — Richard Montañez says he created Flamin’ Hot Cheetos 36 years ago as a janitor at the Frito-Lay plant in Rancho Cucamonga — a rags-to-riches success story that led him to a ...

The highlight of the moment was Graham's attire—a sweatsuit fully branded with Flaming Hot Cheetos logos. The vibrant and unusual outfit has sparked curiosity and admiration for its boldness.

The man who says he invented Flamin’ Hot Cheetos is suing his former employers for fraud, defamation and other violations, saying he was harmed when Frito-Lay and PepsiCo denied his role in ...

A former PepsiCo executive has filed a lawsuit in California against PepsiCo, ordering the company to stop "claiming" that he is not the inventor of the Flamin' Hot Cheetos flavor.

Who invented Flamin’ Hot Cheetos is now up for debate in a new lawsuit against Frito-Lay Richard Montañez is suing Frito-Lay, claiming the company launched a “smear campaign” against him in ...

Ex-janitor sues Frito-Lay over Flamin’ Hot Cheetos origin story Richard Montañez rose to VP of sales, then became a motivational speaker, work he says dried up when the L.A. Times published a ...

Cheetos currently has 12 different products that include the Flamin' Hot flavor. The lawsuit alleges that PepsiCo took part in a "tsunami of false and defamatory media coverage" that has ...