The “Kentucky Fried Comeback” promotion is for an eight-piece tenders or chicken bucket, and comes as a slew of fast food industry players have launched fried chicken items. Last week, McDonald's reintroduced its Snack Wrap , sparking a friendly war on tortilla-wrapped chicken.

A little annoyed at their drop in chicken sandwich ratings lately, KFC is offering a free bucket to entice former fans to come back.

Fast food chain Kentucky Fried Chicken announced on Monday that it is giving away free buckets of chicken to customers, kicking off what the fast food chain is calling its “comeback