New global fan study reveals shifting attitudes toward alcohol consumption among Formula 1® fans Heineken® 0.0 ambassador and ...

Set to be a record-breaking event, UEFA Women's EURO 2025 is also a sought-after investment opportunity for some of the world ...

It was described as ‘really special’, ‘unreal’ and ‘remarkable’ - we break down goalkeeper Hannah Hampton’s wonder pass for ...

The HEINEKEN Company unveiled striking market insights today, highlighting a growing trend toward moderation and alcohol-free choices among Formula 1® fans.

New global fan study reveals shifting attitudes toward alcohol consumption among Formula 1® fans Heineken® 0.0 ambassador and Formula 1® World Champion Max Verstappen and sportswriter Fabrizio Romano ...

New HEINEKEN Study Shows Sports Fans Shifting Gears Toward Moderation New global fan study reveals shifting attitudes toward alcohol consumption among Formula 1® fans One in four sports fans are ...

A new global Nielsen study, commissioned by HEINEKEN, reveals a major shift in drinking habits among sports fans – dispelling the outdated stereotype of the rowdy sports spectator. Conducted across 11 ...

For Heineken®, responsible drinking is not only cool, but aspirational, so we harness the existing appeal of UEFA and Formula 1® to position Heineken® 0.0 as equally appealing as our core product.

You can find our full guide to the best screenings of the UEFA Women's Euros 2025 in Manchester below.