Sales of major branded products in Dutch supermarkets fell by 9% in 2024 compared to 2023, partly impacted by the tobacco ...

The WPP team will operate from WPP's Amsterdam Campus and will collaborate closely with the global Heineken® team to drive ...

A partnership focused on areas like in-bar, retail and sponsorship activities will lean on the artificial ...

WPP today announced that it has been selected by HEINEKEN as its global shopper marketing and commerce partner for the iconic ...

Heineken has chosen WPP as its global shopper marketing and commerce partner as it seeks to harness its AI-powered marketing ...

According to their research, the most popular beer brand in New York for 2025 is Heineken.

Heineken has chosen WPP to be “its global shopper marketing and commerce partner”.The announcement:WPP today announced that ...

The WPP team, led by VML, will leverage WPP Open, the company's AI-powered operating system, to deliver creative end-to-end ...

With a plug-in-and-pour design, the high-quality BLADE machine delivers 14 freshly chilled pints from each keg, and lets you ...

Rogier Leliveld, chief client officer for WPP in the Netherlands and WPP global client lead for Heineken, said: “We could not be prouder to expand our partnership with Heineken and leverage WPP ...