Ecards are still relatively small compared to paper cards ... the same price as the Web-based desktop Hallmark eCard. Kessler said there’s no interest in offering advertisements to raise ...

Seeking to expand its revenue base, Hallmark.com has launched a customized paper card service ... making this the No. 2 activity on the Internet. Most of these e-cards are free.

In the age of electronic communication, Hallmark is bringing greeting cards — the old-fashioned paper kind, handwriting and all — to its customers’ phones. On Monday, the Kansas City-based ...