Amid a season of rose-tint trends, Jisoo of BLACKPINK is bringing the gorpcore aesthetic to summer 2025 with a classic ...

With natural visuals and charming smiles, many K-pop idols have curated their Instagram feeds to create the perfect ...

Munan is a new project from Korean-Australian artist Peter Lee, who creates a unique blend of alternative rock music with ...

Korean Air has launched its second “Green SKYPASS” initiative, aimed at creating a new urban green space in Mullae Park, located in Seoul’s Yeongdeungpo District. The project will be carried ...

Growing up in Seoul, Cho had dreams of becoming a food stylist — but the unique career path was "unfamiliar in the early 2000s in Korea," she said with a laugh. Need a break? Play the USA TODAY ...

One way to elevate the natural umami of gim is through bugak —a traditional Korean snack. However, bugak isn’t just a simple deep-fried treat. It’s a labor-intensive process. Each sheet is brushed ...

Ann Arbor More than just taste: This Korean spot in Ann Arbor gets cocktail culture’s visual appeal Published: Jun. 14, 2025, 10:00 a.m. Drink of the Week: Señorita Choi at Miss Kim By ...

That is where Korean aesthetic protocols come in. Known for their holistic and methodical approach, Korean skin management focuses on treating the skin comprehensively and consistently.

And it’s not just Korea that’s caught matcha fever. Around the world, demand for matcha is soaring. Japan, the main global supplier, is struggling to keep up.

Korean skincare's popularity stems from its effective, natural ingredients and innovative formulations, fueled by K-pop and social media's "glass skin" aesthetic. Achieving radiant skin involves ...