More and more people are using AI, but a search on an AI site like Chat GPT utilizes ten times more energy than a Google ...

The rush to monetize grief leads to the creation of AI obituaries, turning personal loss into clickbait and exposing the dark side of online memorials.

Turn out the lights, the internet is over Google AI Overviews and other AI search services appear to be starving the hand ...

OpenAI just teamed up with Alphabet's Google Cloud Platform.

Apple is reportedly exploring to buy Aravind Srinivas-cofounded Perplexity AI to boost its artificial intelligence ...

After buying my first expensive skin cream, I instantly felt buyers' remorse. Had I wasted my money? The answer is yes.

Google has launched a new option in its AI Mode for Search called Search Live. It lets users have a voice conversation, back ...

If you’re not tracking what’s actually happening on your site, you’re just posting and hoping for the best. But let’s be honest, that’s not really a strategy at all. Enter Google Search Console (GSC), ...

Are you worried about online privacy? Not a fan of anticompetitive practices? Maybe you just want a new take on web search?

Traditional methods of driving traffic to a firm's websites aren't enough in the new "zero-click" search results world.

Google's new Search Live feature for AI Mode lets you talk to the search engine, and it speaks back in kind. The problem is, ...

Cloudflare's CEO has revealed startling data showing AI search is causing a catastrophic collapse in publisher traffic, ...