Googlead agencies offer a crucial service: they assist businesses in achieving top rankings for valuable searches on the biggest search engine. But which one is the best? This is a tough question ...
While the government argues it locked up the ad tech market to make more money, Google’s witnesses say that a more closed ecosystem is often safer for users — echoing a defense both it and ...
As the US Department of Justice aims to break up Google's alleged ad tech monopoly, experts say that remedies sought in the antitrust trial could potentially benefit not just advertisers and ...
Judge Leonie Brinkema finished hearing evidence as Google defends itself against DOJ allegations that it has a monopoly in several markets for online advertising technology. And now we wait.
Google Ads can show a nice number of sitelinks under the ad, as sitelink extensions. But I've never seen Google show 10 sitelinks under a single sponsored listing.
Google wound down its defense in the US Department of Justice's ad tech monopoly trial this week, following a week of testimony from witnesses that experts said seemed to lack credibility.
v. Google, which was filed last year and accuses Google of building a monopoly over the technology that places ads on websites around the internet. The company’s defense has centered on how its ...
Are you a print subscriber? Activate your account. 1 hour 32 min ago By Ad Age Staff - 2 hours 47 min ago By Brian Bonilla - 3 hours 15 min ago By Ad Age and Creativity Staff - 3 hours 52 min ago ...