Google still accounts for more than 90% of the internet search market, according to a May report from enterprise SEO company BrightEdge. And Google’s own AI tool Gemini is growing at a strong clip, ...

Explore the potential end of Google's search monopoly and its implications for digital marketing. As AI systems like ChatGPT ...

The report comes after a federal judge ruled earlier this month that Google had gained and illegally maintained a monopoly with about 90% of online searches and 95% of smartphone searches flowing ...

The case centers on Google’s practices with Android, Chrome, and AdWords, where the company’s exclusive contracts with device manufacturers have raised concerns among regulators.

Breaking up Android away from Google would be quite a severe move. The US DoJ tried to dismantle companies, such as Microsoft, for illegal monopolization two decades ago, but it didn’t succeed then.

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The ABCs of Google Analytics include Audience, Behavior and Conversions. These reports provide an overview of who your visitors are, what they do on your site, and what activities they complete.

Although the report doesn't contain any bombshells, it presents an overview of Google's efforts to learn as much as possible about people. And it comes at a time of heightened concern about how ...

Recently, Google added features to AdWords to help marketers better understand how long it takes their customers to convert. Here is what you need to know. It’s terrific to gain conversion from ...

Use the Goals report to see how often critical actions happen on your site, or use the AdWords report to see if your AdWords campaign is resulting in goal conversions, amount of interactions per ...

A new report in Google AdWords will show advertisers roughly how long it takes users to convert after clicking on an ad. Not every ad click leads to an immediate conversion, but that doesn’t ...