Every generation has its power objects ... What, in Gen Alpha’s short life, has heretofore presented a greater personal and professional challenge than the toilet? It’s the first piece ...

Members of Generation Z (people born between 1990 and 1999) say work/life balance is their primary career concern, according to a recent report from the Creative Group and Enactus. The report was ...

Gen Xers may have no place in the popular imagination but, contrary to Seneca, they really do suffer. This is true both ...

Generation Alpha includes those born in 2010 ... "an escape," while Gen Alpha uses technology "to live and enjoy their life." "Gen Zers will view learning, for example, and playing games, as ...