Each example demonstrates consistent branding, creative design, strategic messaging, and efficient packaging materials. PKG agency is the authority on CPG food branding and package design.

Fast food packaging design is so important that some designers go out of their way to imagine their own renditions. Here are some packaging ideas that were practical, exciting, or downright crazy.

More Than Half of Plastic Food Packaging Can Be Replaced, According to a New Study Among competing design interests and different strategies for engaging consumers, Innopak admits that it can be a ...

This practice directly helps the food value chain combat climate change, reduce food waste and support a circular economy. Truly sustainable packaging design considers the environmental impact ...

Render by PriestmanGoode PriestmanGoode's design would work on a customer-rewards basis, where buyers would pay a small fee for the packaging when ordering the food, which would be reimbursed on ...

Let's explore the topic. When technology and package design combine, the result is connected packaging. Such packaging elevates branded food packaging into an interactive marketing tool—one that ...

When it comes to food-packaging design, less is usually more—with a few notable exceptions. So says a new study by Lan Anh N. Ton, an assistant professor of marketing at the Neeley School of ...

For food processors and manufacturers focused on operational efficiency, the Seal N’ Flip is a production-efficient packaging line that minimizes material waste and integrates into existing processes.

Founded by IoPP in 2008, the student contest aims to highlight the best in packaging design solutions across several categories, including refrigerated food, food saving packaging, shelf-stable ...