Remember when Facebook was ugly ... It was a waste of designers’ time, Barry says. Without cohesive brand guidelines, they were forced to create a new logo for every new project that came ...

This is why it’s important to strictly adhere to the directions outlined below, which ensure consistency when presenting the UB brand across social ... specifications to develop these guidelines for ...

Outlines official brand guidelines for university social media accounts on Facebook, Instagram, LinkedIn, X and YouTube as well as information on the UB Social Site for social media managers and how ...

Our brand guidelines help us tell a cohesive, recognizable brand story across channels, teams and audiences. Together, our brand platform, organizational values and strategic imperatives direct our ...

As marketers, we're all familiar with brand guidelines. They're usually in a PDF that lives somewhere on the company intranet—though, to be honest, most are probably not quite sure where to find it.