A beauty editor tries to recreate Olivia Rodrigo's Grammys look using the exact same products. Here's the step-by-step guide ...

Now that the U.S. Food and Drug Administration has banned Red Dye No. 3, artificial food dyes are under increasing scrutiny.

Shop TODAY contributor Chassie Post shares affordable, unique Target finds. From cardigans to a car vacuum, they're all ...

As summer rolls in, embracing these fresh beauty trends is more than just chasing the latest styles; it’s about celebrating your individuality, comfort, and the natural beauty within. Whether you ...

Beauty writer Carol Lee recounts her lifelong quest to find the best eyebrow pencils and consults experts to compile a dozen ...

Gen Z Says is a bimonthly column chronicling the latest trends in the fashion-and-beauty space through the lens of Who What Wear's own Gen Z editors. Expect a download on the upcoming class of ...

Sparse eyebrows can become a concern as we age, but with the right techniques, you can achieve fuller and more defined brows that truly reflect your unique beauty, so let’s explore ten game-changing ...

Embracing the journey of aging is all about enhancement and highlighting your natural beauty, and eyebrows are no exception. Sparse eyebrows can be a concern as we age, but with the right techniques, ...

In the wake of the Food and Drug Administration banning Red Dye No. 3 from foods, dietary supplements and oral medications, many people are wondering: What products contain Red 3? The Red 3 ban ...

Some manufacturers have already abandoned Red 3, opting for natural alternatives such as beet juice, carmine (a dye derived from insects), and pigments sourced from purple sweet potato ...

Three companies that use Red Dye No. 3 have responded to Newsweek about the ban on the additive from the nation's food supply, which is due to its potential links to cancer. The Food and Drug ...