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On November 22, 1900, entrepreneur Emil Jellinek took his specially-crafted Daimler-Motoren-Gesellschaft machine out for a test drive. It was lighter, sleeker, and faster than anything the company ...
Back in February, when Mercedes-Benz appointed Publicis as the company in charge with the carmaker’s coordinated strategy for global advertising, the agency responded by handing the account to a ...
Mercedes was the daughter of German businessman and gentleman racer Emil Jellinek. One of his ventures was selling cars, and when he discovered Daimler and Maybach’s car, the Phoenix ...
The iconic Mercedes-Benz logo (left) and Emil Jellinek with his daughter Mercedes. The brand name is a crucial and widely recognised aspect of any product, and many iconic brands have fascinating ...
Our test drives reinforce whether to buy or keep searching. Such was the case with businessman Emil Jellinek. He had a thing for cars and even raced them. In other words, he knew his stuff and ...
The 60 HP was built by Daimler on behalf of Emil Jellinek, who was helping to sell Daimler cars to customers in France. He would sell the cars using his daughter’s name, Mercedes, as the brand.
After Daimler's death, Emil Jellinek joined and helped create the Mercedes 35hp in 1900, naming it after his daughter Mercedes, which means “mercy” in Spanish. The name "Mercedes" didn't come ...