Em Cosmetics Infinite Lip Cloud in "Love" ($20, available Feb. 14) was created to support the organization's efforts by donating 100 percent of the profits to Love146. Show love to the world this ...

Michelle Phan and her brand EM Cosmetics ... EM Cosmetics, founded in 2013. The first offering from the reborn brand is a collection of seven liquid lipsticks, called “Infinite Lip Cloud.” ...

First up from the newly relaunched EM Cosmetics are the Infinite Lip Clouds and the Brush & Felt Tip Illustrative Eyeliner. The products are the perfect staples to begin with, and they're all ...

Michelle Phan is often referred to as the OG of YouTube beauty gurus, and since starting her YouTube channel, she has yet to slow down. In fact, she's probably doing more than ever. Now, Phan's EM ...