For example, you can use bold and contrasting ... as you can use a range of scientific tactics to create effective OOH advertising campaigns that reach the right audience, in the right location ...

Effective ads typically rely on strong market research ... in a way that makes an emotional impact is a key ingredient. For example, associating a perfume with sensuality can appeal to a potential ...

Banner ads are considered a cost-effective way to promote a product ... Here’s everything you need to know about banner ads and examples to get you started. A banner ad is a form of online ...

Another effective winner named by Kantar is Chaindrite’s Bronze Award-winning "Termite-ator." Kantar pointed to Bodyform's Gold Lion-winning "Viva la Vulva" and the New York Times' Grand Prix-wining ...

The principles that have proven themselves effective over time all share ... Sometimes those needs are really simple. For example, below is an ad by a Mercedes-Benz dealer who knows they have ...

For example: "At Dairy Queen, we didn't just stop at soft serve ... as four of its ads were among the Top 10 most effective ads year-to-date, along with four from Dairy Queen, one from Wendy's and one ...