We're finally in the blissful early days of summer, and with that fresh energy comes the urge to embrace our seasonal alter ...

Beauty lovers of all ages will appreciate the lineup of well-performing makeup products ahead which includes everything from an affordable eyeliner that applies like butter but won’t smudge into fine ...

A beauty influencer from Taiwan, who gained popularity for her live-streamed videos in which she ate cosmetics and skincare products, has passed away at the age of 24. Known as Guava Beauty, she had ...

You may have heard of Bobbi Brown’s latest makeup line, Jones Road, whose cream blush Miracle Balm wowed the Internet with its glowy finish and multipurpose usage. The catch? It’s nearly $40. Grab a ...

I never go to bed without thoroughly double-cleansing my face: first with a makeup remover to cut through layers of SPF, foundation, and mascara, then with a face wash to get rid of any lingering dirt ...

This week, E.L.F. Beauty acquired model and mega influencer ... The deal shocked much of the cosmetics world. Alexis Androulakis, a beauty industry veteran and one of the creators behind @ ...

Read on to discover the three staples that she swears by, including an iconic lip balm and a classic coverup. 'I have been using this makeup product from Estée Lauder since I was like 14 years ...

Li set up W Cosmetics 11 years ago and has grown it to 38 retail stores pulling in revenue of $200m annually. His backstory is shrouded in mystery. None of the W Cosmetics staff this writer ...

NEW YORK (AP) — E.l.f. Beauty has acquired Hailey Bieber’s Rhode skincare brand in a $1 billion deal, the companies said. Bieber’s Rhode had $212 million in net sales in the 12 months that ...

Cosmetics company E.l.f. Beauty said it plans to charge $1 more for its items beginning August 1 in response to tariffs. Import taxes will start weighing on the company in the current quarter ...