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Doritos' No Logo "Another Level" Campaign gives fans the chance to get in on the social content themselves by transforming their own faces into triangles via Snapchat and sharing ideas for the ...
As of today (26 August), Doritos will remove its logo from its advertising and social content and instead build the brand with its iconic triangle design and the words ‘Logo Goes Here’.
Doritos is removing its logo from its advertising as the PepsiCo-owned snack brand unveils a campaign targeting ad-adverse Generation Z. The "Another Level" campaign will remove all logos and mentions ...
Doritos is running a new ad campaign without its logo in an attempt to attract the attention of Generation Z -- teenagers and people in their early 20s.
Doritos Sheds Logo In New Campaign Targeting Gen Z - 08/26/2019. Doritos social channels will remove logos, brand mentions and all previous content, and new content will be crowdsourced by fans.
Some brand logos are so recognizable that they don’t need the name to accompany the mark, or at least that's what some of the biggest brands in the world are hoping. Take Nike’s swoosh, Adidas ...
Frito-Lay is betting big on brand recognition. The PepsiCo (PEP)-owned company has a new campaign for its popular snack, Doritos. It features an ad without a key feature: The logo. “Truthfully ...
Doritos is certainly taking a risk with its new campaign by not identifying itself, ... Ditching The Logo: A Look At Doritos' New Marketing Strategy. Jayson Derrick . Mon, Aug 26, 2019, 7:42 AM.
Advertisers typically pay up to get their name front and center during big events. Frito-Lay, a PepsiCo-owned company, is launching a new campaign for Doritos, but its ads will leave out a key ...
Doritos Sheds Logo In New Campaign Targeting Gen Z - 08/26/2019. Doritos social channels will remove logos, brand mentions and all previous content, and new content will be crowdsourced by fans.
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