Yet few companies have come to terms with the implications of that idea for their marketing management. Oldsmobile, for example, enjoyed outstanding brand equity with many customers through the 1980s.

Tiffany Dollar-Simmons O'Neil Digital Solutions announces the hiring of Tiffany Dollar-Simmons as Director of Business Development ...

BURLINGTON, Mass., June 10, 2025 /PRNewswire/ -- Precisely, the global leader in data integrity, today announced the launch of powerful AI-driven capabilities within its EngageOne customer ...

A customer receives a message about supporting breast cancer research by ordering a pink can. Reduce Operating Costs Implementing an effective communications software can also have a direct impact on ...