Adidas' sportswear for entertainers goes beyond just rapper shoes. The brand has also collaborated with Noel Gallagher of British rock band Oasis, who had a model called the NG72 featuring his ...

It’s Adidas ... It was super cool.” Noel joked that they named the band after the shop, although it’s said that the name came from a tour poster that had Oasis Leisure Center in Swindon ...

Featured on the song's guest verse is Drake, who raps, referencing Nike's swoosh logo and Adidas' three stripes ... and Twitter are a shrewd barometer of cool. Brands crave relevance via social ...

Instead, Adidas needs to spot and set more trends and create a buzz among fashion and sports-mad youngsters. "At the moment, Nike is cool ... for its three stripes logo, was being taken ...