Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

Through the years, as Coca-Cola introduced new variants like Diet Coke, Coke Zero, limited editions, and innovative flavours, the well-known logo has adapted to fit each iteration while keeping ...

Take the Coke logo, for example. Now, the Coca-Cola font is iconic in its own right. But if you look a little more closely, it holds something dear to the company’s heart—a nod to happiness.