The brand's ingenious new 'Classics' ad sees the brand highlighting instances of its name appearing in classic books, by replacing the words 'Coke' or 'Coca-Cola' with the logo itself. Couple the ...

The iconic Coca-Cola logo has been a hot topic on Reddit since someone spilled the beans about its hidden quirks. A user recently raved about its classic design, while another noted, "Also cool to ...

Suddenly, the type appears as the cola company’s script logo. The ad is part of a new campaign called “Classic” running in Spain and the U.K., in which Coca-Cola highlights instances when ...

Coca-Cola, one of the globe's most renowned brands, is instantly recognisable by its classic red packaging and ... the well-known logo has adapted to fit each iteration while keeping its signature ...

Over time, as the company introduced new iterations of its classic drink - from ... flavours - the celebrated logo has been adapted for each variant, yet Coca Cola retains its unique flair.

Developed by WPP Open X, "Classic" highlights the brand’s role in literary culture by replacing typed mentions of “Coke” or “Coca-Cola” on the page with the brand’s popular red logo.

A new work leans into the brand’s place in literary history, but with media strategies shifting fast, Coca-Cola’s quieter move arrives at a noisy time. Coca-Cola classics in literature / Coca ...

Take the Coke logo, for example ... In theory, this jibes with Coca-Cola’s overarching message that the classic carbonated beverage brings happiness to all who enjoy it. And previous Coke ...

Share a Coke' saw the Coca-Cola logo replaced by first names – which, as you might expect, drove countless people to search for their own or that of their friends – because not even the best ...

The other half of the sandwich is a red-colored golden Oreo cookie with the “Coca-Cola” logo and bubble designs. A classic cream layer and popping candies that are meant to replicate the ...

“With ‘Classic,’ we’re honoring that legacy by bringing its literary presence to life in a way that feels both nostalgic and fresh.” Coca-Cola has played with its vintage-style script ...