Frank Mason Robinson, the man who actually named the drink, also designed its logo and crafted its color palette to maximize Coca Cola's recognizability. Because of him, it is extremely easy to ...
Step one of the relaunch under its new owner, Regal Brands Global, was to bring back its longtime script logo, which had been replaced with a sans-serif word mark. The sans-serif wordmark (top ...
The Israeli District Court has ruled that the Coca Cola’s Israeli bottler should have withheld royalty withholding tax on payments for imported Coke concentrate because of the Coke trade name.
Cursive logos were all but declared dead in 2024 after even Johnson & Johnson ditched its iconic script logotype, controversially followed by Washington College. Gen Z just can't read joined up ...
And this seemed like the perfect opportunity to put him in a story.” Click below to read the script.
The Coca-Cola Caravan is spreading holiday cheer across New York as it makes several stops in the Rochester, Syracuse and Watertown areas this week. Visitors will have a chance to get a photo with ...
Despite growing public scrutiny and legal challenges over its use of plastic, Coca-Cola appears to be moving backward on packaging sustainability. Earlier this decade, the soda giant publicly ...