Learn how to use Meta Ads to drive high-quality leads with the right setup, targeting, and ad formats for B2B, local, or ...

Bad attribution costs budget. Here’s how performance data can inform smarter, channel-specific marketing investments and ...

The most famous ad campaigns of all time aren’t just milestones in marketing history—they’re reminders of the power of ...

Brands like Kraft Heinz and McDonald's are scrambling to avoid anti-American sentiment abroad and skirt tariff-induced boycotts.

Although digital advertising increasingly became a part of daily life, print still held on strong. Ads leaned into slick and striking photography, bright and simple graphics, familiar faces and clever ...

Political advertising experts have unpacked and rated the major campaign ads from the Labor ... clear policy examples, such as cutting HECS debts and Free TAFE, worked for Labor.

For example, those looking to apply for jobs with MPD probably weren’t deterred by the skyline mistake in the department’s ad, she said, and supporters of Frey’s reelection campaign likely ...

Donald Trump and Elon Musk’s administration has been firing federal workers en masse, pausing and shuttering whole federal agencies, and furiously hunting for examples of waste, fraud ...

These campaigns stick because they touch something familiar ... Urban Company’s ‘Chhota Kaam’ (Small work) was another such example. This ad brings to light the everyday tasks we often overlook. It ...

"I think this is just the first example of that." He said he could see both campaigns' arguments, saying the challenge is that both are "kind of right." The ad claims that Crawford "didn't bother ...