New York company Bond takes handwriting samples and teaches them to a robot, enabling businesses and consumers to send personal, cursive-written letters from a smartphone.

The new logo, she said, “is in-your-face heavy and blunt as a blackjack, with little style and zero passion.” Eileen Page, another handwriting expert , was a bit more generous.

Meghan Markle utilized her elegant calligraphy skills in designing the logo for her new brand, American Riviera Orchard. See her handwriting on the first product.

2: DISTANT LETTERING DISTANT LETTERING is a calligraphy with DISTANT (distance) between letters. To create a more “flowing” atmosphere, the underline can be written by hand instead of a ruler.