Chocolate fans across the UK are outraged after discovering that Cadbury’s had shrunk one of their favourite multi-packs.
The NPD would 'tap consumer interest in new flavours and textures, and drive cross-brand excitement' said Mondelez ...
Cadbury owner Mondelēz International acknowledged the impact of shrinkflation but said product size reductions are a 'last resort'. The company blamed rising costs across its supply chain ...
It's hardly worth buying anymore." A representative from Cadbury’s owner Mondelēz International said: "Due to manufacturing constraints that cannot be easily resolved, we’ve made the decision ...
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