India Festivals Marketing Opportunities: India's festivals present unique opportunities for brands to engage with consumers. Top brands, like Dettol and Dabur, set up counters during events like ...

A brilliant example of this was Cadbury Celebrations’ 2023 Diwali campaign, 'Not Just a Cadbury Ad,' where the company used AI and personalisation to geo-target ads.

Top lawmakers celebrated Diwali, the Hindu festival of lights, at the State House on Tuesday. WWLP Springfield. ... Cadbury’s loses royal warrant for the first time in 170 years.

New Delhi: This Diwali, Cadbury Celebrations is reminding consumers of the true essence of Diwali risks getting lost in digital exchanges. “Message pe muh meetha nai hota” rings true for many ...

Cadbury Celebrations reminds all that the true essence of the festival lies in shared joy and love. On Diwali, the brand is encouraging families to rediscover the sweetness of in-person connections ...

The company will target premium shoppers with Silk and Bournville branded gifting packs, along with Cadbury Celebrations. The Diwali promotions come as quick commerce has become a rapidly growing ...

This campaign got an extension in 2018 when Cadbury completed 70 years in India, celebrating the milestone with the slogan, ‘Kuch Meetha Ho Jaye, Kuch Accha Ho Jaye’.

His pick among the most memorable Diwali campaigns of all time, includes the Cadbury-Shahrukh Khan 'Not just a Cadbury ad'. “It actually helped every retailer create their own ad.

Cadbury Celebrations has launched its latest campaign #ThisAdIsMyStore ahead of Diwali. As per the company, the pan- India campaign puts the spotlight on thousands of small business owners, giving ...

Mumbai: Diwali is a time of celebration and festivities, of sharing joy and happiness with one another. It is this spirit of generosity that Cadbury Celebrations, India’s most loved chocolate ...