Burton Snowboards, which is outfitting the U.S. snowboard team for the fourth consecutive Olympic Winter Games, took inspiration from the American space program for its 2018 competition uniforms ...

Jake Burton Carpenter, the founder of Burton Snowboards and a snowboarding trailblazer, is dead at the age of 65-years-old. The sport we know as snowboarding today simply wouldn’t exist without ...

Burton snowboards were first invented by Jake Burton Carpenter in 1977 in Burlington, Vermont, when he built a snowboard based on the Snurfer, a snow surfer invented in 1965. The first Burton ...

Jake Burton Carpenter would pen a letter to consumers on the first page of Burton Snowboards’ annual catalog. It always began with a familiar greeting: “Dear Rider…” As the founder and CEO ...

So the question looms: Did Burton Snowboards go too far with its Love and Primo boards, which feature designs of naked Playboy models and self-mutilation? Seven ski resorts across the country ...

The prototype facility is where snowboards for Burton’s professional athletes are made. Workers take one-off snowboards through a long assembly process, and do small-batch production of items ...

Editor's note: Snowboard pioneer Jake Burton Carpenter died yesterday at the age of 65. To celebrate the life of this iconic entrepreneur, Inc. is resurfacing this 2014 interview with contributing ...

You might think it's too good to be true, but this is the life of Jake Burton. At 57 years old, the widely successful snowboard tycoon is rarely seen without his signature ski uniform -- a skull ...