Sometimes an idea for a great logo design can come like lightning out of the blue the moment you get the brief. But hold fire ...

Changes in design trends, the economy and online etiquette all create shifts in branding trends. In 2022, we’ll see how the effects of the pandemic, political movements and climate events ...

Photo credit: Crap eyewear. Augustus Cook, head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo. For Circle to Search, we treated ...

Updating Your Logo Design As far as the world is concerned, your logo is the face of your brand. It plays a critical role in the way consumers perceive your company -- and whether or nor not they ...

Range Rover is now considered one of four different brands under the new JLR umbrella, along with Jaguar, Defender, and ...

The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

Yellow’s logo is simple enough: the word Yellow in robust, no-nonsense all-caps sans-serif black type within a similarly-sturdy, black-bordered trapezoidal holding shape that is colored a lovely ...

2020 DNC official logo. Courtesy of DNCC. The Democratic National Convention Committee has unveiled the official logo and branding of the upcoming 2020 DNC in Milwaukee.. The convention’s ...