The Kodak brand is far from what it once was, with its name licensed for a wide range of products well beyond cameras and ...

I'm long e.l.f.; its repeatable growth model, cultural relevance, and disciplined execution make it a compelling, albeit ...

For much of its 15-year history, supplement brand AG1 refused to sell through Amazon, preferring its own site. That changed ...

Private brands have seemingly climbed another rung on the ladder of credibility and are now sought-after brands that consumers trust.

XG, The Global Girl Group Taking the World by Storm Casio Computer Co., Ltd. announced that it has appointed the ...

This essence leaves a nice glow and keeps skin visibly smooth after a few uses — so you're getting expensive-looking *results* without the hefty bill of name-brand moisturizers. Promising review: ...

Sofia Vergara uses the Anastasia Beverly Hills Impeccable Foundation for all of her red carpet looks. Shop the viral product here.

The growth-at-all-costs era is over, as investors home in on performance-first brands with long-term potential.

The best part about this trend is that it's flexible. Stay true to the original Y2K references by reaching for cool-toned ...

The beauty brand has built something of a cult following—thanks in part to its founders’ professional backgrounds. Launched ...