Each moment is an opportunity to craft your personal brand. Make it count, make it memorable, and let your brand speak long ...

To build an authentic personal brand, keep your core values in mind and make sure they're reflected in your actions.

If you want to rank in search results on generative AI platforms like ChatGPT, here are seven ways to better position your ...

Francois, a 13-year influencer, shared the personal mistakes and industry changes that led to her brand deals and content ...

Creative leadership and strategic risk-taking are essential ingredients for building transformative brands in today’s ...

ETBrandEquity returns with the 7th edition of its flagship Brand World Summit on July 4, engaging the leading marketers and ...

Marketing: In India's dynamic market, brands must embody the 'Ashwagaja' mindset, blending agility with enduring wisdom.

Bachelor of Business (BBus) alumna Taylor Hamilton was recently named Future Leader of the Year at the 2025 Hospitality New ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Japan Eyewear Holdings is investing in manufacturing at a time when family-run frame makers are going out of business. Here's ...

Tragedy struck in the early hours of Thursday, July 3, 2025, when a three-storey building collapsed in Lagos Island, leaving ...

The transaction represents PrimeSource Brands’ ninth acquisition since partnering with Clearlake in December 2020.