A brazen thief stole more than $113,000 worth of Pokémon cards from a Massachusetts store, officials said Friday, launching a real-life Pokémon Go search for the suspect and the rare collectibles

A smash and grab thief stole nearly $115,000 worth of Pokémon collectibles from a New Bedford, Massachusetts store. The brazen early morning heist that could rival any cartoon villain was caught on surveillance video.

The store's co-owner said the thief was "somebody that was familiar enough with our store to know where these items were.”