Soccer superstar Lionel Messi is teaming up with the drinkware brand Stanley to release a new collection of drinkware ...

The Buffalo Bills will wear their nostalgic red helmets for the first time since 2001 when they host the New York Jets in ...

Denver Summit FC, the NWSL's 16th franchise, revealed its team name, crest and colors Tuesday ahead of its inaugural season, ...

Your mileage may vary depending on how much you like the black/white stripe print down the sides. A little bit of orange and ...

We're back from vacation and back to delivering mail, this time of the Monday Mailbag variety. Thanks, as always, for the questions.

President Donald Trump's social media posts calling for the NFL's Washington Commanders and Major League Baseball's Cleveland ...

On the heels of NIL turning four on July 1, one young athlete has made industry history with her first brand partnership.

Minnesota United unveiled their long teased third kit Wednesday ahead of a pivotal clash against LAFC at Allianz Field. It is ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the nation's best logos ...

The Big Ten Conference, founded in 1896, has expanded to 18 teams and is the largest conference in college athletics. USA TODAY ranked the Big Ten teams' logos, from worst to best, considering ...

BOISE PRO SOCCER TEAM’S CREST, LOGO The club’s crest centers around a stylized peregrine falcon — the state’s official raptor, the fastest animal on Earth and an Idaho success story.