People often ask me what I'm reading and what they should be reading. Here's a list of my favorite psychology books that are especially good for the workplace and for business. Thinking Fast and ...

In 2017, Donald Miller wrote what I consider one of the most impactful marketing books of the decade: Building a StoryBrand. The book recognizes that in today's complex and cluttered world ...

Top 5 books on consumer psychology 1. Decoded: The Science Behind Why We Buy. Authored by Phil P. Barden in 2013. As the name suggests, this book unveils the "science" as to why consumers buy ...

9 Psychology Books Every Businessperson Should Read Learning the secrets of the mind will make you a better professional. EXPERT OPINION BY JESSICA STILLMAN , CONTRIBUTOR, INC.COM @ ENTRYLEVELREBEL ...

But Rabbit is far from the only children’s book using psychology. The following books all use well-established psychological methods, from cognitive behavioral therapy to deep breathing, to help ...

Interest in the fields of behavioral finance, investor psychology and neuroeconomics (how the brain works when we make financial decisions) is exploding -- as is the number of books on those subjects.