LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

LeBron James 'LeBarbie' Barbie doll release date and cost. The LeBron James doll will become available Monday, April 14 for ...

James joins athletes such as tennis legend Venus Williams and Australian soccer star Mary Fowler depicted by the Mattel brand ...

A Ken doll made in LeBron James' likeness is set to go on sale soon. Find out more about Mattel's new creation for the iconic Barbie brand and see photos of the upcoming toy.

Lakers star LeBron James is set to be immortalized in plastic with his own rendition of the popular Barbie dolls.

LeBron James has made history as Mattel’s first male “Kenbassador,” becoming the first male athlete featured in a Barbie set.

The AI Barbie Box challenge is a new trend that is sweeping TikTok and Instagram, where social media users are transforming ...

The toy company is celebrating the 60th anniversary ... solid orange that backed the 1965 "Exclusive Fashions" set. "One tiny step for Barbie, one giant leap for dollkind!" reads the text on ...

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle.

“While we are approaching the Barbie doll in a scholarly way by examining ... Woodbury said the exhibit was set up this way so people would realize that Barbie didn’t emerge out of nowhere.