Barbie and Mattel have transformed their marketing strategy and succeeded in gaining new followers and engaging with adult ...

My daughter, “Belinda,” 6, has a friend, “Catie,” whom she’s known since daycare. Their birthdays are just three days apart.

There are too many ways to send invites running into too many ways to receive them — and ultimately, some people will still ...

While the convention is sold out, the Barbie Sports Club Tour will also be making a stop in Louisville. The Barbie Sports ...

In addition to the convention, the Barbie Truck Tour will be rolling into Louisville for three days. This year's theme is ...

The dopamine beauty trend is turning everyday makeup into a playful mood-booster. With pops of colour, sparkle, bold blush, and bright lips, this look celebrates joy and self-expression. Here are a ...

LOVE Island’s Harry has revealed a surprising encounter with a huge A-list actress. On last night’s Unseen Bits on ITV2, the ...