BYU football announced a groundbreaking name, image and likeness agreement with Utah company Built Brands on Thursday, August 12, which includes the coverage of tuition for all walk-on players on ...

BYU and Built Bar entered into a name, image and likeness agreement, Thursday, August 12, 2021 that will include compensation for every football player — including walk-ons.

The Utah-based protein bar company Built is giving BYU football players $600 checks to fulfill the terms of a disputed name, image and likeness deal, The Salt Lake Tribune has confirmed.