1. **The Myth of the Healthy ‘Low Fat’ Product**: We were told for many years that fat was the thing to avoid. They said ...

Bergamot oil market to reach USD 60.3 billion by 2035, driven by demand for natural, clean-label ingredients in wellness and personal care products. ROCKVILLE, MD , MD, UNITED STATES, June 30, 2025 ...

Axe is also building partnerships with three different nonprofit organizations — Promundo, The Representation Project, and Ditch the Label — that fight harmful gender stereotypes.

Axe Body Spray, a men’s grooming brand, is introducing limited-edition scents from its Fine Fragrance Collection today in a new collab with hip-hop stars Metro Boomin and Coi Leray.

Axe’s $8 Black Vanilla body spray is an alternative to Tom Ford’s expensive Tobacco Vanille perfume, so I tested both side-by-side to find out which is best.

Axe, Old Spice and Bath & Body Works fell in its rankings of teens boys’ favorite fragrance brands, while luxury brands including Valentino and Jean Paul Gaultier climbed.

The shepherdesses say they're careful to avoid the animals' eyes while spraying them. British sheep farmers have discovered an unexpected tool for keeping their rams calm: Axe body spray (known as ...

A British sheep farmer said she found a surprising solution for curbing the aggression of her rams -- Axe body spray.

Axe Body Spray Finds an Unlikely New Customer: Grouchy Sheep A deodorant popular with young men proves oddly useful in keeping rams from fighting ...

Axe intends to help new hip-hop artists with its new program/marketing campaign, Axe the Label. Axe is partnering with SoundCloud and artists Lil Yachty and Zaytoven to launch Axe the Label, giving ...

Axe Body Spray was a defining fragrance for the early 2000s teenage boy, but it lost some traction as the brand’s offerings expanded and messaging evolved.